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Home values, rents and more in Portage, WI

September 2026 figures from Zillow and the U.S. Census Bureau · updated 2026-11-07

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Typical home value
$294,000
Metro: $446,000 · U.S.: $366,000
Home values, past year
+2.8%
Metro: +3.1% · U.S.: +1.2%
Population
10,236
ACS 2020–24
Median household income
$64,722
Metro: $88,804 · U.S.: $80,734
ZIP codes around Portage, WI, shaded by typical home valuePortage53901
  • Under $310k
  • $310k–$320k
  • $320k–$330k
  • $330k–$350k
  • $350k+
  • No data
ZIP codes around Portage, WI, shaded by typical home value (Zillow, ZIP codes). Dashed lines are county borders. Portage is outlined.

How Portage compares

The typical home in Portage, WI is worth about $294,000, according to the Zillow Home Value Index for September 2026. Home values in Portage are 34% below the typical value in the Madison metro area ($446,000) and 20% below the U.S. typical value ($366,000).

Over the past year, home values in Portage rose 2.8%, compared with +3.1% in the Madison metro area and +1.2% nationally.

The median household income is $64,722, against $88,804 in the Madison metro area and $80,734 in the U.S. (Census Bureau, American Community Survey 2020–24).

About 10,236 people live in Portage (American Community Survey 2020–24).

Portage has the 5th-lowest typical home value of the 55 cities in the Madison metro area and the 274th-lowest of 690 in Wisconsin with Zillow figures.

Part of: Columbia County, WI · Madison metro area · Wisconsin

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  • 5- and 10-year price changes
  • Days on market and months of supply
  • Price cuts and sale-to-list ratio
  • Price-to-income and monthly cost to buy
  • Crime rates
  • Homeowners insurance premiums
  • Commute time to downtown
  • Flood, wildfire and natural hazard risk
  • Property-tax rate
  • 2024 presidential vote
  • Age, education and household make-up
  • Amenities and transit nearby
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Nearby cities

ZIP codes in Portage, WI

Sources

Home values: Zillow Home Value Index (ZHVI), all homes, middle tier, smoothed and seasonally adjusted, September 2026. Rents: Zillow Observed Rent Index (ZORI), seasonally adjusted. Population: Census population estimates (July 2025) for states, metros and counties; ACS 2020–24 for cities and ZIP codes. Income: U.S. Census Bureau, ACS 2020–24 5-year estimates. Boundaries: U.S. Census Bureau cartographic boundary files. Compiled by Home Economics.

"Typical" is Zillow's middle-tier value (homes between the 35th and 65th percentiles), not a median sale price. Changes are over the 12 months to September 2026.

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