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Home values, rents and more in ZIP code 28104 (Matthews, NC)

September 2026 figures from Zillow and the U.S. Census Bureau · updated 2026-11-07

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Typical home value
$588,000
Metro: $381,000 · U.S.: $366,000
Home values, past year
−0.1%
Metro: −0.8% · U.S.: +1.2%
Typical rent
$2,292/mo
Metro: $1,735 · U.S.: $1,932
Rents, past year
+3.0%
Metro: +1.6% · U.S.: +2.9%
Population
36,641
ACS 2020–24
Median household income
$138,017
Metro: $83,304 · U.S.: $80,734
ZIP codes around 28104, shaded by typical home value2810428110281122817328079281072822728174297072821528277281052820828226
  • Under $320k
  • $320k–$360k
  • $360k–$430k
  • $430k–$580k
  • $580k+
  • No data
ZIP codes around 28104, shaded by typical home value (Zillow, ZIP codes). Dashed lines are county borders. 28104 is outlined.

How 28104 compares

The typical home in ZIP code 28104 (Matthews, NC) is worth about $588,000, according to the Zillow Home Value Index for September 2026. Home values in 28104 are 1.5 times the typical value in the Charlotte metro area ($381,000) and 1.6 times the U.S. typical value ($366,000).

Over the past year, home values in 28104 fell 0.1%, compared with −0.8% in the Charlotte metro area and +1.2% nationally.

Typical rent is $2,292 a month (Zillow Observed Rent Index), 32% above the Charlotte metro area ($1,735) and 19% above the U.S. ($1,932). Rents rose 3.0% over the past year.

The median household income is $138,017, against $83,304 in the Charlotte metro area and $80,734 in the U.S. (Census Bureau, American Community Survey 2020–24).

About 36,641 people live in 28104 (American Community Survey 2020–24).

28104 has the 11th-highest typical home value of the 106 ZIP codes in the Charlotte metro area and the 41st-highest of 719 in North Carolina with Zillow figures.

Part of: Matthews, NC · Union County, NC · Charlotte metro area · North Carolina

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  • 5- and 10-year price changes
  • Days on market and months of supply
  • Price cuts and sale-to-list ratio
  • Price-to-income and monthly cost to buy
  • Zillow 12-month price forecast
  • Crime rates
  • School test scores
  • Homeowners insurance premiums
  • Commute time to downtown
  • Flood, wildfire and natural hazard risk
  • Property-tax rate
  • 2024 presidential vote
  • Age, education and household make-up
  • Amenities and transit nearby
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Nearby ZIP codes

Sources

Home values: Zillow Home Value Index (ZHVI), all homes, middle tier, smoothed and seasonally adjusted, September 2026. Rents: Zillow Observed Rent Index (ZORI), seasonally adjusted. Population: Census population estimates (July 2025) for states, metros and counties; ACS 2020–24 for cities and ZIP codes. Income: U.S. Census Bureau, ACS 2020–24 5-year estimates. Boundaries: U.S. Census Bureau cartographic boundary files. Compiled by Home Economics.

"Typical" is Zillow's middle-tier value (homes between the 35th and 65th percentiles), not a median sale price. Changes are over the 12 months to September 2026.

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