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Home values, rents and more in ZIP code 97754 (Prineville, OR)

September 2026 figures from Zillow and the U.S. Census Bureau · updated 2026-11-07

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Typical home value
$428,000
Metro: $659,000 · U.S.: $366,000
Home values, past year
+0.6%
Metro: −0.7% · U.S.: +1.2%
Typical rent
$1,789/mo
Metro: $2,218 · U.S.: $1,932
Rents, past year
+3.6%
Metro: +3.6% · U.S.: +2.9%
Population
22,960
ACS 2020–24
Median household income
$77,199
Metro: $89,788 · U.S.: $80,734
ZIP codes around 97754, shaded by typical home value9775497750977419770197711977519782597703977529773497848977129775697760
  • Under $290k
  • $290k–$370k
  • $370k–$420k
  • $420k–$700k
  • $700k+
  • No data
ZIP codes around 97754, shaded by typical home value (Zillow, ZIP codes). Dashed lines are county borders. 97754 is outlined.

How 97754 compares

The typical home in ZIP code 97754 (Prineville, OR) is worth about $428,000, according to the Zillow Home Value Index for September 2026. Home values in 97754 are 35% below the typical value in the Bend metro area ($659,000) and 17% above the U.S. typical value ($366,000).

Over the past year, home values in 97754 rose 0.6%, compared with −0.7% in the Bend metro area and +1.2% nationally.

Typical rent is $1,789 a month (Zillow Observed Rent Index), 19% below the Bend metro area ($2,218) and 7% below the U.S. ($1,932). Rents rose 3.6% over the past year.

The median household income is $77,199, against $89,788 in the Bend metro area and $80,734 in the U.S. (Census Bureau, American Community Survey 2020–24).

About 22,960 people live in 97754 (American Community Survey 2020–24).

97754 has the 4th-lowest typical home value of the 12 ZIP codes in the Bend metro area and the 140th-lowest of 339 in Oregon with Zillow figures.

Part of: Prineville, OR · Crook County, OR · Bend metro area · Oregon

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These measures are on the map for subscribers. Open ProMap to see them for 97754 and every other place.

  • 5- and 10-year price changes
  • Days on market and months of supply
  • Price cuts and sale-to-list ratio
  • Price-to-income and monthly cost to buy
  • Zillow 12-month price forecast
  • Crime rates
  • School test scores
  • Homeowners insurance premiums
  • Commute time to downtown
  • Flood, wildfire and natural hazard risk
  • Property-tax rate
  • 2024 presidential vote
  • Age, education and household make-up
  • Amenities and transit nearby
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Nearby ZIP codes

Sources

Home values: Zillow Home Value Index (ZHVI), all homes, middle tier, smoothed and seasonally adjusted, September 2026. Rents: Zillow Observed Rent Index (ZORI), seasonally adjusted. Population: Census population estimates (July 2025) for states, metros and counties; ACS 2020–24 for cities and ZIP codes. Income: U.S. Census Bureau, ACS 2020–24 5-year estimates. Boundaries: U.S. Census Bureau cartographic boundary files. Compiled by Home Economics.

"Typical" is Zillow's middle-tier value (homes between the 35th and 65th percentiles), not a median sale price. Changes are over the 12 months to September 2026.

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