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Home values, rents and more in ZIP code 97301 (Salem, OR)

September 2026 figures from Zillow and the U.S. Census Bureau · updated 2026-11-07

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Typical home value
$368,000
Metro: $447,000 · U.S.: $366,000
Home values, past year
−0.1%
Metro: +0.4% · U.S.: +1.2%
Typical rent
$1,496/mo
Metro: $1,646 · U.S.: $1,932
Rents, past year
−0.2%
Metro: +0.2% · U.S.: +2.9%
Population
57,574
ACS 2020–24
Median household income
$60,422
Metro: $78,900 · U.S.: $80,734
ZIP codes around 97301, shaded by typical home value97301973049731797305973069735197303973029737197325
  • Under $430k
  • $430k–$460k
  • $460k–$480k
  • $480k–$540k
  • $540k+
  • No data
ZIP codes around 97301, shaded by typical home value (Zillow, ZIP codes). Dashed lines are county borders. 97301 is outlined.

How 97301 compares

The typical home in ZIP code 97301 (Salem, OR) is worth about $368,000, according to the Zillow Home Value Index for September 2026. Home values in 97301 are 18% below the typical value in the Salem metro area ($447,000) and about the same as the U.S. typical value ($366,000).

Over the past year, home values in 97301 fell 0.1%, compared with +0.4% in the Salem metro area and +1.2% nationally.

Typical rent is $1,496 a month (Zillow Observed Rent Index), 9% below the Salem metro area ($1,646) and 23% below the U.S. ($1,932). Rents fell 0.2% over the past year.

The median household income is $60,422, against $78,900 in the Salem metro area and $80,734 in the U.S. (Census Bureau, American Community Survey 2020–24).

About 57,574 people live in 97301 (American Community Survey 2020–24).

97301 has the 3rd-lowest typical home value of the 30 ZIP codes in the Salem metro area and the 87th-lowest of 339 in Oregon with Zillow figures.

Part of: Salem, OR · Marion County, OR · Salem metro area · Oregon

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These measures are on the map for subscribers. Open ProMap to see them for 97301 and every other place.

  • 5- and 10-year price changes
  • Days on market and months of supply
  • Price cuts and sale-to-list ratio
  • Price-to-income and monthly cost to buy
  • Zillow 12-month price forecast
  • Crime rates
  • School test scores
  • Homeowners insurance premiums
  • Commute time to downtown
  • Flood, wildfire and natural hazard risk
  • Property-tax rate
  • 2024 presidential vote
  • Age, education and household make-up
  • Amenities and transit nearby
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Nearby ZIP codes

Sources

Home values: Zillow Home Value Index (ZHVI), all homes, middle tier, smoothed and seasonally adjusted, September 2026. Rents: Zillow Observed Rent Index (ZORI), seasonally adjusted. Population: Census population estimates (July 2025) for states, metros and counties; ACS 2020–24 for cities and ZIP codes. Income: U.S. Census Bureau, ACS 2020–24 5-year estimates. Boundaries: U.S. Census Bureau cartographic boundary files. Compiled by Home Economics.

"Typical" is Zillow's middle-tier value (homes between the 35th and 65th percentiles), not a median sale price. Changes are over the 12 months to September 2026.

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